Tyler, the Creator will be the first recipient of the BET Rock the Bells Cultural Influence Award.
Named after LL Cool J’s lifestyle brand, the honor will be presented by the 2021 Rock and Roll Hall of Fame inductee at the BET Hip Hop Awards on Tuesday, October 5. This special award recognizes an “innovative, otherworldly artist that has significantly impacted the culture while uplifting their community.’
“I am proud to honor Tyler, the Creator with the first-ever Rock The Bells Cultural Influence Award, which celebrates an artist who continues to break down the conventional boundaries of hip hop culture. His fearlessness and creativity speaks to the influence he’ll have on future hip hop generations,” LL said in a statement.
Tyler is also nominated for four BET Hip Hop Awards: Best Live Performer, Hip Hop Artist of the Year, Hip Hop Album of the Year, and Producer of the Year.
The versatile Grammy winner is also a clothing designer, and has hosted his annual Camp Flog Gnaw Carnival featuring all-star musical performances in Los Angeles since 2012.
As previously reported, Nelly will be honored with the I Am Hip Hop Award for career achievement at the BET Hip Hop Awards. Young Thug, Gunna, Bia, Lil Jon and Baby Keem will be among the stars performing, and Big Daddy Kane will pay special tribute to the late Biz Markie, who passed away July 16 in New York City at the age of 57.
Cardi B, Lil Durk and Megan Thee Stallion lead all artists, with nine nominations each, followed by Drake, with eight nods.
The 2021 BET Hip Hop Awards airs Tuesday, October 5, 2021, at 9:00 p.m. ET/PT.
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